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Year: 2014

Strategic Focus

Focus Strategy: How Successful SMB Firms Compete

In 1980 Michael Porter brought to us the concept of the three generic strategies (low cost, differentiation and focus). The first two have been quite well understood, but the focus strategy looks that there is an important number of firms that…

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Marketing Phases 350x200

How to Grow Your Business. Why Do B2B Firms Fail to Grow? Sales and Marketing Turnaround

In which marketing stage is your company? “Just” a good Sales Rep in the position of Sales Director Sometimes firms assume that functional competence of a sales rep is enough to lead a sales department. The leading competence is assumed too…

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Delta Model Strategy: New Strategic Inside to Define Our Company Direction and Improve Our Performance

Delta model strategy pros Although the authors do not mention the Star Model of Jay R. Galbraith, we can see that the general framework that they called “The Delta Model’s Winning Formula” fits “almost exactly” in the well-known Star Model. This is…

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Businessman word

Human Resources Myopic: How Firms Are Losing the Human Capital Battle

In 2014 the Spanish football league champion has been Atletico de Madrid. How is a club with just the 30% of the budget of Real Madrid and Barcelona able to over perform those huge teams? The answer could be playing like…

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Tax Efficient Supply Chain Management: TESCM Strategies

We have to mention that this very attractive TESCM strategy has some risks that need probably be mitigated with support of experienced tax consultancy firms. In the last years many large corporations have moved headquarters to countries like Switzerland, and any…

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