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Category: Strategy

Navigating the AI Transformation Assessing Your Firm AI Strategic Position 1340x638 - opt

Assessing Your Firm’s AI Strategic Position

Navigate AI: Assess your firm’s position. From AI Assistants (20%+) to Digital Agentic Systems (40%+), choose your path. Automation’s future is here.

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Sales & Operation Planning Framework 350x200

The Lost Link to Make Strategy Work: Sales & Operations Planning (S&OP)

What is Sales & Operations Planning (S&OP)? The S&OP is a tool that was created in the 70s with the purpose of operations planning mainly for manufacturing environments. Since then, the planning tool has expanded its scope to other departments and…

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The Sustainable Competitive Advantage (SCA) Process 350x200

The Sustainable Competitive Advantage (SCA) Process: The Hearth of Strategy

In order to choose your strategic positioning, I would suggest that you review the strategic disruptions and examples shows in the first image and the post Is It Time to Review Your Business Model?

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Sales Manager 350x200

The Sales Area Is Underperforming: Have You Promoted Your Best Salesperson to Sales Manager?

Second, the skills and responsibilities of a salesperson and a sales manager are different. Let list some of the skills of a sales manager: building a sales culture; leading a team; team motivation; hiring; retaining top performers; conflict management; coaching; feedback…

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Guerrilla Marketing 350x200

Quick and Inexpensive B2B Guerrilla Marketing Transformation to Revamp Revenue

As Jay Conrad Levinson said in his book Guerrilla Marketing “failure to upgrade your marketing effort is a symptom of corporate demise.” Many firms need to revitalize or even turnaround their growth strategy. Nevertheless, without a marketing transformation or deep review,…

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The Best B2B Sales Transformation Methodologies and Books 350x200

The Best B2B Sales Transformation Methodologies and Books

Is your sales organization using the full potential of the available sales approaches? In our experience many companies are using the potential of 20th century approaches as Solution Selling. Nevertheless, there are still many organizations that they have no updated their…

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7-types-of-business-350x200

Is It Time to Review Your Business Model?

We are going to review quickly a few examples of how all of those seven types of business without any exception are being already challenge. This could create an important stream of turnarounds, if companies do not transform themselves before: 1….

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Sales Transformation 350x200

Is Your B2B Firm Struggling to Grow Sales? Sales Transformation

REFRAME Sales Leadership: Coaching the sales manager about how to lead the sales team. Tools: monthly sales meetings, monthly one to one review meetings, working in the field, etc. Strategic focus: Reframing the sales strategy. Tools: market segmentation, strategic account targeting,…

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Growth Strategy 350x200

Do You Really Have a Business Growth Strategy? The Growth Strategy Matrix

1. Beat the market: This is the objective of many firms. You have likely heard comments like “we need very profitable sales growth.” However, beating the market as Zara/Inditex is doing in the apparel business quarter by quarter is not an…

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